Elsewhere

Evoking memories of
unknown places

A poetic enthusiast looking to evoke emotions using niche smells you didn't even think you stored in your memories. Influenced by a collection of experiences that meditates on the familiar and embraces the inexplicable, the brand pulls from nostalgic places you’ve never been. With a system that types out stories as if they were chapters of your life, the bookplate logotype and compelling colours stimulates a sensory escape.


Art Direction,  Brand Identity,  Packaging,  Social Media

Special Thanks to

Mike Carreiro
Marissa Nodar

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