Dept.Sushi

The Always Rolling
ghost kitchen

Launched by WITH Hospitality Group, the team behind one of Montreal’s most respected sushi restaurants (RYU), Dept.Sushi is the ghost kitchen that always delivers. Influenced by 90’s candies and pre-roll’s, we’ve tapped into the street hype and the playful vibes that leave you high on life. Vibes of underground venues — marked by double-raffle tickets aesthetic and a shameless attitude — emerge through the brand’s low-fi graphic system and tone of voice just as raw as the food.


Featured article on The Dieline

Direction artistique,  Brand Identity,  Packaging,  Ton de Voix

AWARDS

ADCC, Advertising & Design Club of Canada – Bronze

Art Director’s Club ADC101, Finalist

Concours IDEA – Bronze

Featured article

“The branding created by AWP reclaims pink’s feminine side and flips it to portray the street style aesthetic with 90’s candy and pre-roll vibes. The packaging is pink, but it’s anything but naive. It’s raw, edgy, and lo-fi, giving the sushi space a new look and feel. The edgy, black typography paired with the pink boxes creates an immersive juxtaposition that begs consumers to learn more.”

Read more on The Dieline

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