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The new dental clinic on the block brings intention to a mundane act by grounding it in betterment and self-care. Drawing influence from the beauty routine culture and architectural principles, we’ve brought forth the integrity of a well balanced composition, while celebrating the natural essence of the organic. A system of movement and structure, relying on a structurally crafted typeface, conveys fresh modernity, without the sterile clinic ingredient.
Art Direction, Brand Identity, Packaging, Tone of Voice, Web
